In some days at armpower stores there will be long-awaited rash guards. Is it hard to make a T-shirt that the armwrestler will like, - says the representative of the “Gera” trademark Sergey Kunynets ()
The first set of sportswear, namely - a football uniform, was made by us in 2010. This was one of the first steps in the direction of making sportswear.
The private enterprise "Geraldyka" (Heraldry – Ukrainian) started its activity back in 2006, and now it is included in the top leaders of the production of accessories of the state symbols in Ukraine. To say that this way was difficult and thorny is to say nothing. During this period, the technology of production has been changed and improved, the collective of the enterprise has grown in quantitative and qualitative terms, which currently has more than forty professional employees.
In 2009, a new product of the "Geraldyka" private enterprise is entering the market and, accordingly, along with the direction of state symbols, a completely new direction is developing - the Geraldyka Print. This direction combines the experience of previous years of work and uses new technologies of sublimation printing on fabrics. Thanks to this, the range of "Geraldyka" increases many times, which allows us to develop new, previously seemingly totally inaccessible markets. It is at this time that the so-called "quantum leap" of the company takes place. There are partner representatives in such cities as Lviv, Kyiv, Kharkov. Active cooperation with advertising agencies is beginning all over Ukraine. The company invests significant funds to support and develop children's sports, helps a variety of volunteer organizations.
2014 was marked by the birth of a new direction, and then a new brand Gera. In the spring of 2014 the first sports suit "Gera" was sewn. From this moment the company begins a division and delineation of three main areas - Geraldyka Symbolica, Geraldyka Print and Gera. New prospects and horizons for the development of a newborn brand with great potential and ambitions are determined. We are creating another garment production for the manufacture of sportswear. "Gera" declares itself not only at the national level, but also outside our country.
2015 year. A turning point in the formation of the company as a whole and the trade mark "Gera" in particular. Due to the difficult situation on the market, the team "Gera" is reformatted. There is a new concept and mission of the company. "Gera" is entering a qualitatively new level of development.
The team of experienced designers working on all the important aspects of quality equipment is working on the development of new models of clothing, the most important is the convenience. We are responsible for the tissues, which we choose, because it depends on the fabric of the athlete's comfort.
The trademark Gera, together with the outstanding Ukrainian artist Andreyi Yermolenko, created a new project – Osavul (Captain – Ukrainian). "Osavul" is a brand of professional equipment.